Ronaldinho loses 125million coca cola endorsement after drinking pepsi.

Date: 11-07-2012 8:05 pm (11 years ago) | Author:
[1] 2 3
- at 11-07-2012 08:05 PM (11 years ago)
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Anyone over the age of 30 will probably remember the famous 'Pepsi challenge' adverts, which got blindfolded punters to see if they preferred Pepsi or Coke.


One thing's for sure: Ronaldinho definitely prefers Pepsi. So much so that his fondness for the soft drink has cost the Brazilian football legend a sponsorship deal with Coca-Cola worth £500,000 a year.
Ronaldinho stunned Coke chiefs by turning up at a press conference and sipping nonchalantly from a can of their arch-rivals' fizzy pop. Furious bosses at the Atlanta-based firm immediately demanded that the plug be pulled on his huge endorsement deal, according to a report in the 'O Estado de Sao Paulo' newspaper.
It's just the latest blow for the 32-year-old, twice a winner of the FIFA World Player of the Year award, who has struggled to shine since he left AC Milan two years ago to finish his career in his homeland.
His spell at Flamengo came to an end last month after two unhappy seasons in which he was lambasted both for poor performances on the pitch and bad behaviour off it, with reports claiming that he consistently failed to turn up to training and was more interested in throwing wild parties.
Ronaldinho recently moved to a new club, Atletico Mineiro, and Coke bosses claim that they had already been growing weary of the star's antics.
"The fact that the player has appeared with a can of Pepsi was the straw that broke the camel's back," Coca Cola marketing chief Marcelo Pontes told the paper. "The sponsorship had become embarrassing."

Posted: at 11-07-2012 08:05 PM (11 years ago) | Upcoming
- codeplay at 11-07-2012 08:50 PM (11 years ago)
(m)
Mumu poster, how on earth will Ronaldinho attend a press conference with 2 can pepsi. Abeg talk another lie.
Posted: at 11-07-2012 08:50 PM (11 years ago) | Upcoming
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- codeplay at 11-07-2012 08:51 PM (11 years ago)
(m)
Mumu poster, how on earth will Ronaldinho attend a press conference with 2 can pepsi. Abeg talk another lie.
Posted: at 11-07-2012 08:51 PM (11 years ago) | Upcoming
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- softkid at 11-07-2012 08:53 PM (11 years ago)
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Quote from: codeplay on 11-07-2012 08:50 PM
Mumu poster, how on earth will Ronaldinho attend a press conference with 2 can pepsi. Abeg talk another lie.

your mama is a dickhead. its in every sports news. and what is the problem with having 2 on the table when there is someone sitting next to him. and if you do not know, the clubs do things like this for promotional purpose.
Posted: at 11-07-2012 08:53 PM (11 years ago) | Upcoming
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- zoe61 at 11-07-2012 08:58 PM (11 years ago)
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he is not serious, what diffrent does it make
Posted: at 11-07-2012 08:58 PM (11 years ago) | Hero
Reply
- proly at 11-07-2012 09:37 PM (11 years ago)
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Mmmmmmmmmm
Posted: at 11-07-2012 09:37 PM (11 years ago) | Hero
Reply
- mallorca at 11-07-2012 09:50 PM (11 years ago)
(m)
make una free my guy abeg

Posted: at 11-07-2012 09:50 PM (11 years ago) | Addicted Hero
Reply
- miles09 at 11-07-2012 10:07 PM (11 years ago)
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p0ster abeg pity dat coldplay fag naaaa Cheesy
Posted: at 11-07-2012 10:07 PM (11 years ago) | Upcoming
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- BendelArmedRobb at 11-07-2012 10:08 PM (11 years ago)
(m)
I never know say Obasanjo dey drink Garri    Shocked Shocked Shocked   ...Naija una too much!!!! coffee wey I dey drink for hia comot for my nose as I read this.
Posted: at 11-07-2012 10:08 PM (11 years ago) | Gistmaniac
Reply
- softkid at 11-07-2012 10:10 PM (11 years ago)
(m)
Quote from: miles09 on 11-07-2012 10:07 PM
p0ster abeg pity dat coldplay fag naaaa Cheesy
looooool. the dumb idiot just needed to be put in his place.
Posted: at 11-07-2012 10:10 PM (11 years ago) | Upcoming
Reply
- zeigbo at 11-07-2012 11:13 PM (11 years ago)
(m)
Na una sabi

Posted: at 11-07-2012 11:13 PM (11 years ago) | Addicted Hero
Reply
- Beauti4 at 12-07-2012 02:32 AM (11 years ago)
(f)
Quote from: softkid on 11-07-2012 08:53 PM
your mama is a d*1*ckhead. its in every sports news. and what is the problem with having 2 on the table when there is someone sitting next to him. and if you do not know, the clubs do things like this for promotional purpose.

I like this kinda poster baby. Just give it to them. Don't be passive like Nametalkam. Yeah baby!  Kiss Wink
Posted: at 12-07-2012 02:32 AM (11 years ago) | Hero
Reply
- aso4life1 at 12-07-2012 02:46 AM (11 years ago)
(m)
Mr.Poster always confirm before you post, why did you have to delete some facts from the story?

Rio de Janeiro, July 11 (IANS) Former Brazilian star midfielder's decision to have a sip of Pepsi at a press conference cost him dearly as rivals Coke pulled the plug on his endorsement deal.
The former Barcelona man had himself to blame for his pocket being $760,000 lighter. Coke released Ronaldinho for giving Pepsi the advertisement they were paying for.
However Coca Cola marketing chief Marcelo Pontes said it was just a matter of time before Ronaldinho was given the boot.
"The fact that the player has appeared with a can of Pepsi was the straw that broke the camel's back," Pontes told O Estado de Sao Paulo.
The playmaker who made his name playing for the Catalan club, has had a torrid few years. He had to change clubs, shifting from Flamengo to Atletico Mineiro after receiving stick from the home fans.
This is not the first time a situation like this has taken place. Pop singer Britney Spears was removed from the Pepsi payroll after she was caught on camera drinking a Coke.

Posted: at 12-07-2012 02:46 AM (11 years ago) | Hero
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- TOMYONBORN at 12-07-2012 04:45 AM (11 years ago)
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Quote from: BendelArmedRobb on 11-07-2012 10:08 PM
I never know say Obasanjo dey drink Garri    Shocked Shocked Shocked   ...Naija una too much!!!! coffee wey I dey drink for hia comot for my nose as I read this.
stupid guy u don come again with ur useless words..u go die drinking coffee....ass hole bitsh like u...but i no blame u sha bcoz image is nothing..taste is everything obey ur taste..drinking sprite every day.u too much..coffee wey i dey for hia comot for my nose as i phyuk ur girlfriend from ass and cum inside her wela
Posted: at 12-07-2012 04:45 AM (11 years ago) | Upcoming
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- Ecto at 12-07-2012 04:49 AM (11 years ago)
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Money wee Him get E never do?
Posted: at 12-07-2012 04:49 AM (11 years ago) | Gistmaniac
Reply
- ebonypride at 12-07-2012 04:51 AM (11 years ago)
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wetin be my own inside?
Posted: at 12-07-2012 04:51 AM (11 years ago) | Upcoming
Reply
- FRANKLYNJUDGE at 12-07-2012 06:23 AM (11 years ago)
(m)
MAKE UNAH LEAVE THIS GUY E DONE MAKE MONEY LET HIM DRINK THE PEPSI HE LIKE JOOR
Posted: at 12-07-2012 06:23 AM (11 years ago) | Upcoming
Reply
- stenystone at 12-07-2012 08:09 AM (11 years ago)
(m)
i knew he can,t be thesam since he left our land barcalona, well allthes
Posted: at 12-07-2012 08:09 AM (11 years ago) | Newbie
Reply
- stenystone at 12-07-2012 08:11 AM (11 years ago)
(m)
i knew he can,t be thesame since he left our land barcelona but allthesame good luck samba guys
Posted: at 12-07-2012 08:11 AM (11 years ago) | Newbie
Reply
- richi192 at 12-07-2012 08:16 AM (11 years ago)
(f)
 Roll Eyes Roll Eyes Roll Eyes Lips Sealed

Posted: at 12-07-2012 08:16 AM (11 years ago) | Gistmaniac
Reply
[1] 2 3

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