The new service that allows companies to pay to advertise their brand on the chests of women, is provoking anger on social media sites. Most women believe that such ads are extremely offensive, but most men believe that they are fine. The company selling the ad space on women’s chest opened an office in Ulyanovsk.
The company said that it has signed up dozens of local companies as clients, including Rocketbank, Touchbank and Hotellook.
The company hired women to participate in the program and pays them up to 5,000 rubles ($88) per day. The price of an ad ranges between 400 and 600 rubles ($7 to $10) for a maximum of 35 words.
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