singer Waje, is setting giant strides in
the worldwide campaign for gender
equality and opportunity. Waje, who is also a United Nations
and ONE ambassador, has announced
that she will be launching her
#AfricanWoman Campaign that aims
to empower and enable African women
and girls to have a quality education through her foundation. In her own words: “The most important and often
misunderstood concept in the
narratives for gender equality is
OPPORTUNITY. One of our key
goals for this project is to create
awareness about the need to guarantee the same opportunities
for education and life choices for
the African girl or woman. To
make gender equality a reality in
Africa, we must educate and
empower women. I believe that the only way to do this is by being
an example and a voice for our
women who do not have the
opportunity to speak for
themselves. We must enlighten
them. We must let them know that they can be the driving force of
African growth. Through
www.waje.safehouse.org , we will
be touring the continent and
kicking off a scholarship fund for
5 bright young women who are unable to fund their tertiary
education.” Waje proudly embodies the values and
mission of the Purple brand and that is
why she is our Purple Ambassador! At Purple we believe in a fair and
equitable world for both women and
men. We believe that everyone can
pursue their dreams and unleash their
full potentials. Our goal is to positively
shape the way young women and men view themselves and each other.
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