Toyota, a Japanese multinational automotive manufacturer, has snubbed Nigeria, as it opened an assembly plant in Ghana. The plant, which was established to assembly Toyota Hilux pick-up and other sedans by the Toyota Tsusho Manufacturing Company Limited, is located in the Freezones Enclave in Tema.
President Akufo-Addo of Ghana commissioned the plant yesterday (Tuesday, June 29, 2021), saying the development will help make the acquisition of new vehicles by Ghanaians more affordable as well as enable public sector workers to be able to afford and purchase locally assembled vehicles.
“Government will continue to create the enabling environment to boost the profitability of the emerging automobile sector in Ghana,” he was quoted as saying.
Speaking further, the President added that the Ministry of Trade and Industry is working with other state institutions such as the Ghana Integrated Aluminum Development Corporation (GIADEC) and the Ghana Integrated Iron and Steel Developing Corporation to develop locally, the required raw material value chains to free the manufacturing sector of the automobile industry. The Toyota plant establishment in Ghana came a few months after American micro-blogging site, Twitter, delivered a surprise for Africa when it established a regional headquarters in the West African country, a surprising development that triggered a vigorous debate about the business environment for technology start-ups across the continent.
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