Although the United States retains its title as the biggest market, China and the rest of the Asian market has grown significantly over the past half year. On the other hand, the download volume has decreased in certain Western countries, such as France and Germany.
South Korea has a very high download volume, given the country's small apps market. It is significant in light of the fact that South Korea's App Store lacks a gaming category which Distimo previously found to be the largest single app classification in the US and European market.
Asia is still behind the Western world when it comes to paid app downloads. The revenue from paid apps in the United States is about a third higher than in Asia. The iOS users in the Asian market are much more price sensitive.
Distimo also indicated that in-app purchases are not yet popular in Asia. Only 34 % of revenue from the 200 highest grossing apps came from applications that offer in-app purchases in China, compared with the 68% in the United States.
All in all, it is not surprising that the market in China for iOS apps has expanded so considerably. Since the first Apple Store opened in Beijing in 2008, demand for Apple products there has climbed steadily to stoke Apple's sales with a quadruple revenue in the first quarter in China, soaring to US$2.6 billion, 10% of Apple's total revenue.
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